Strategic brand & website copy (writing/editing)
Clear, simple but personality-filled copy can make the difference between lacklustre sales and passionate customers or consumers who become brand advocates. I can audit your website copy, re-write or edit as needed and produce tone-of-voice and copy guidelines for your employees. I can also run workshops and training with staff to make sure that your fresh new copy is not just a one-off.
Advertorials & marketing
If you’re in need of some snappy advertorial copy which truly nails the client brief and sells your product without being salesy, you’ve come to the right place. From honeymoon idylls to skincare, I have written advertorial copy for various top publishers and brands. Get in touch at sarah@sarahlillywhite.com for examples.